Winterize your driving


Prepare yourself for winter driving hazards.

Most of us understand the importance of preparing our vehicles for winter ̶  making sure tires are in good shape, wipers are good, brakes properly serviced and snow scraper in the car. We diligently address the mechanics in anticipation of expected winter extremes.

But it’s just as important to prepare ourselves for winter driving. We must be ready to adjust our habits to better face the unpredictable challenges that often come with winter driving.
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Driver alert! Children often misjudge traffic


Children do not perceive danger the way adults do; drivers must take care.

With school resuming around the country, drivers prepare for the unexpected in school zones, near bus stops and past crossing guards. But drivers should also be on the alert wherever they drive that children could be present.

Since 2000, 130 school-age pedestrians have died in school transportation-related crashes. Some of the most common types of pedestrian fatal events involve a child being hit or struck:

  • By a vehicle turning or preparing to turn at an intersection
  • In a mid-block collision where a pedestrian enters the driver’s field of view leaving little or no time to react

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Help your employees fight distracted driving


Avoid driving distractions; pull over when you need to use the phone.

Every business owner wants to see that employees get safely to the jobsite or that cargo or products are safely delivered to their customers. Every year, distracted driving becomes a bigger barrier in the way of that goal.

The primary task of anyone behind the steering wheel of a car or truck is to safely control that vehicle on and off the highway. All too often we see a news report that starts with something like, “This morning’s fatal auto accident on the inbound expressway was caused when a distracted driver…” Driver distraction is anything that diverts the driver’s attention away from the driving task onto another activity. In 2011, 10 percent of injury crashes were reported as distraction-affected crashes, according to National Highway Traffic Safety Administration (NHTSA) figures. That year, 3,331 people were killed in crashes involving a distracted driver and 387,000 people were injured, the agency noted.
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